Let's Talk About Beer Labels
We understand that brewing beer is a craft. It takes a lot of passion and precision to get the result that you are looking for. It’s therefore only right that you don’t have just any old beer label representing your time, effort and money. With increasing competition an awesome brew, great label design, premium material and upholding functionality are surely now a must. Whether you are brewing Ale, Porter, Lager, Craft Beer or Stout we are your label printing company.
Bottle Labels vs Can Labels
It’s safe to say that the craft beer market has exploded in recent years. We’ve also noticed a large shift from glass beer bottles to aluminium cans in commercial breweries over the last two years. We tend to find that beer bottle labels are starting to show many similarities to wine labelling (premium finishing and materials) whereas can labels are a little more restricted due to the wet filling process. Safe to say , we’re happy to discuss both options.
Neck Label, Back Label and Front Label
Your packaging and it’s design are the first step to tell your potential customers what to expect from your products. The design meets the eye first and the material gives an impression of the quality your delivering with your products. For beer bottles – whether it’s plastic or glass – you have the option to attach three different kind of Labels on them.
Neck Label: Nice to have, but not essential. It’s a small label around the neck of your bottle label. Good to tell people how special your beverages are.
Back Label: It’s probably the most important label if you do not want to get into trouble. On the back Label is all the valid consumption data like the alcoholic strength, filling quantity, producer or expiration date.
Front Label: This one is selling bottles. Your front label is the one that is meeting the customers’ eyes first.
Wrap-Around Label: This type of label combines both the front and reverse label into one; suitable for both 330ml & 500ml beer bottles and popular amongst craft breweries.
Choose a material for your beer label that both your potential customers will remember and reflects the character of your beverages. Add a touch of premium finishing to help differentiate your product and it’s packaging; let it shine out both on the shelves of the supermarkets and on e-commerce websites.
In our online calculator we offer the following films and papers:
- High-gloss white Paper
- Matt white Paper
- Textured white Paper
- Textured off-white Paper
- Metallic-coated Paper
- Glossy white PE Film
- Transparent PP Film
Are you looking for something more specific? Please do not hesitate to contact us. We have many more materials on stock and where not, we can order them and add them to your online customer account. The additional label materials will then be featured within your personalised online calculator tool.
Individual beer labels
Create multi-versioned runs; perfect for combining all your brews on one print run – now that’s cost effective! Besides combining different designs in one run, choose a personalisation for your beer labels as a nice marketing tool or different EAN-Codes (barcodes) for every bottle. We only require an Excel sheet with the different numbers, names or pictures to print them.
Fast, Reliable Delivery
If we have all the cutting tools and your material on stock, we can offer you our express production. Meaning: We produce your self adhesive, custom printed labels within 48 hours. After producing them so quickly you can also add the premium express delivery, so within another working day your labels arrive at your chosen destination.
Should you wish to proof your beer labels before committing to a larger run, we have devised a range of proofing services.
Use our Online Calculator and calculate the costs of your custom printed beer labels on roll in real-time.
Do you have any questions or hesitations? Please feel free to leave us a message in our contact form.
Alternatively you can reach us during our business ours between 9.00 am and 5.00 pm:
Winding Directions & Roll Configurations
Are your beer labels being machine applied? If yes, then you should be considering your roll labels unwind direction and roll configuration:
- Outside Wound
- Inside Wound
- Bottom edge first
- Top edge first
- Right edge first (end of word first)
- Left edge first (start of word first)
Refrigeration & Condensation
There are two main ways that keep beer labels looking fine even after two months in the fridge; the first by using a protective varnish on all of our labels (suitable for printing your BBE dates etc.) and secondly offering a range of materials that are designed to withstand such conditions. PET carrying bands are also available on longer print runs in order to help achieve faster application times. You won’t find the second option in our calculator, so if you need it, don’t hesitate to give us a a call, 0203 588 1080, or write your concerns to email@example.com. We offer way more materials than you’ll find in our online calculator and are happy to offer them to you!
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Manage Your Label Requirements Online:
- Review Sample Book Quality
- Calculate Comprehensively Online
- Track & Manage Orders Online